EventsAir and Salesforce Integration

Bring your events and CRM together

The EventsAir + Salesforce integration keeps your contact and registration data perfectly in sync, so your teams can move faster and follow up smarter, without the busywork.

Salesforce integration

Supercharge your campaigns with a seamless Salesforce integration

When your CRM and event data aren’t in sync, it slows everything down. EventsAir’s Salesforce integration is designed to eliminate manual admin and give you a single, accurate view of every contact, no spreadsheets needed.

Event dashboard cards showing 34 registered, 2 cancelled and 28 attended

One source of truth for attendee data

Sync registrations, cancellations, and check-ins directly from EventsAir into Salesforce. No more exporting spreadsheets or chasing down event data.

Role
Automation flow linking a registration for MHA 2025 to an event nurture email sequence

Campaigns ready, instantly

Automatically link attendees to Salesforce Campaigns or Custom Event Objects. Trigger post-event journeys or sales workflows as soon as a registration is confirmed.

Role
EventsAir attendee record for Rachel Wright alongside her matching Salesforce contact record

Eliminate manual tasks and errors

Get clean, connected contact data automatically. The Smart Connector creates, updates, and maps contacts, avoiding duplicates and saving serious admin time.

Role

Best-in-class integrations, built for serious event teams

Our Smart Connector integrations are designed to go further. They’re stable, secure, and continuously evolving, built to support complex event needs and deliver long-term value without the heavy lift.

No-code setup, fast onboarding

Smart Connectors are easy to activate, with no custom development required. Setup is clear, quick, and designed to get your team up and running fast.

Fully managed, monitored, and supported

Each Smart Connector is maintained by EventsAir, complete with continuous monitoring, security oversight, and expert support. You’ll always have a reliable, high-performing connection you can trust.

Always improving, always up to date

Your Smart Connector evolves alongside the EventsAir platform. We regularly add new use cases, apply upgrades, and enhance capabilities, so you always have access to the most powerful and future-ready solution.

Integrations image

FAQs: Salesforce + EventsAir integration

The EventsAir and Salesforce Smart Connector is a pre-built integration that syncs attendee and registration data between EventsAir and Salesforce. It keeps your CRM accurate and current, without manual data entry.

The integration syncs contact details (name, email, phone), registration status (registered, cancelled), and event participation details (check-ins) from EventsAir to Salesforce. Depending on your setup, this can link to Campaigns or Custom Event Objects.

Yes. If a registrant doesn’t already exist in Salesforce, the Smart Connector can automatically create a new contact and link them to the relevant campaign or event record.

Absolutely. If an attendee cancels, updates their information, or checks in to an event, those changes are instantly reflected in Salesforce, keeping your data in sync at all times.

No development is needed. The Smart Connector is a pre-built, fully managed solution by EventsAir. Once you provide a few Salesforce credentials and settings, our team will configure and maintain the integration for you.

Yes. EventsAir Smart Connectors include built-in encryption, 24/7 monitoring, and are fully managed by our team. You can trust your data is syncing securely and accurately at all times.

Connect and sync your event tech stack

EventsAir integrates seamlessly with your broader tech stack, connecting to CRMs, finance tools, marketing platforms, and more.

From plug-and-play Smart Connectors to custom API solutions, EventsAir is designed to work with the systems you already trust — so your data flows, your teams stay aligned, and your events stay connected from start to finish.

Integration partner logos including HubSpot, Salesforce, Xero, QuickBooks, Dynamics 365 and iMIS

Current customers

Contact our team today to get started on
your event integrations journey.

New to EventsAir?

Learn how our powerful integrations will simplify your event management and transform your event tech stack today.