Driving innovation and collaboration on Global Exhibitions Day 

Charlotte Cailleaux
Charlotte Cailleaux
Driving innovation and collaboration on Global Exhibition Day with EventsAir (1)
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    In celebration of Global Exhibitions Day, we explore the impact of exhibitions on driving innovation, collaboration, and progress across industries. This year’s GED campaign highlights how exhibitions act as catalysts for change, engines of economic growth, sustainable business platforms, and community builders.

    Let’s explore these core pillars with a deeper look at the transformative power of exhibitions worldwide. 

    Exhibitions drive progress

    Global exhibitions serve as dynamic platforms where the world unites to discuss, create, and showcase solutions to universal challenges. From addressing climate change to tackling healthcare disparities, exhibitions offer a forum for thought leaders, innovators, and stakeholders to collaborate, exchange ideas, and drive progress.  

    A report by the Global Association of the Exhibition Industry (UFI) revealed that 4.5 million companies participate in exhibitions annually, fostering innovation and accelerating industry advancements. This collaboration is crucial for shaping the future, providing fertile ground for ideas that can revolutionize various sectors. 

    Exhibitions facilitate economic growth

    Beyond fostering progress, exhibitions are powerful engines of economic growth. According to UFI, the exhibition industry generates an estimated €299 billion (approximately $335 billion USD) in economic output globally each year.  

    Exhibitors showcase their products, services, and innovations to a global audience, creating opportunities for business expansion, investment, and trade. This activity stimulates economic growth by facilitating networking, deal-making, and economic exchange, driving prosperity for communities around the world. Moreover, exhibitions support over 3.2 million jobs worldwide, underscoring their critical role in the global economy. 

    Exhibitions are a sustainable way to do business 

    In an era of increasing environmental awareness, exhibitions are at the forefront of sustainable business practices. By bringing communities together in one place, exhibitions reduce the need for multiple business trips, significantly lowering carbon footprints.

    The UFI’s “Sustainable Development” report highlights that many exhibitions are adopting eco-friendly practices such as waste reduction, energy efficiency, and the use of sustainable materials. These initiatives demonstrate a commitment to minimizing environmental impact while maximizing positive outcomes for society and the planet. 

    Exhibitions connect people 

    At the heart of every global exhibition lies the power of human connection. Exhibitions are community builders, fostering face-to-face interactions that transcend borders, cultures, and languages. Whether it’s forging partnerships, sharing best practices, or building lasting friendships, exhibitions create opportunities for meaningful connections.

    A study by the Center for Exhibition Industry Research (CEIR) found that 72% of exhibition attendees believe that these events are the best place to meet potential new clients. By connecting people from diverse backgrounds, exhibitions inspire collaboration, foster empathy, and strengthen the fabric of our global community. 

    Empowering global exhibitions for a better tomorrow 

    At EventsAir, we are proud to support the mission of Global Exhibitions Day by empowering exhibition organizers to create immersive, engaging, and impactful events. From streamlining exhibition management processes to enhancing sponsorship opportunities, our innovative event technology solutions are designed to amplify the impact of exhibitions worldwide. By harnessing the power of technology, we enable organizers to drive progress, facilitate economic growth, promote sustainability, and connect people in meaningful ways. 

    As we celebrate Global Exhibitions Day, let’s recognize the transformative power of exhibitions in driving innovation, collaboration, and progress to create a better tomorrow for all. Together, let’s continue to leverage the power of exhibitions to drive positive change and build a brighter future for generations to come. 

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